The Bachelor's Degree in Design from the Faculty of Communication of the Universidad Austral held the first edition of IDX – International Design Experience ConferenceA day that brought together leading figures from Argentina, Italy, and Brazil. The meeting focused on... applied systems design and the educational experiences in different territories, as well as the construction of an international collaboration network.
The central moment was the signing of the Charter of Good Airs, which was joined by the Universidad AustralISIA Roma Design and FAAP Fundação Armando Alvares Penteado. “The Buenos Aires Declaration represents a new starting point for an international network that recognizes design as a cultural infrastructure capable of building relationships, generating knowledge, and producing change,” noted the director of ISIA, Thomas Salvatori.
The document was signed by the Secretary General of the Universidad Austral, Dr. Luis García-Ghezzi, the director of ISIA Roma Design, Tommaso Salvatori, the Design Programs Coordinator at FAAP, Polise Moreira De Marchi; the coordinator of Buenos Aires Design Experience, María Sanchez, and the references of ISIA Roma Design, Stefano Pratesi y Massimiliano Datti.
Also participating were the academic secretary of the Faculty of Communication, Esteban Pittaro ; the director of the Design program, Marcela Frias ; ISIA representatives Roberto Paura, Sylva Gortana, Nicola Di Cosmo; as well as professors, students and colleagues.
During her presentation, María Sánchez reviewed the path built during the last few years between the institutions and highlighted how the different projects, workshops and training and research instances were expanding the spaces for collaboration.
“We, as holistic designers, bring a systemic perspective when we strategically develop projects. The interesting thing about our degree is that we focus on the human factor,” he said, describing a dimension that runs through the entire Austral Design Bachelor's program: the possibility of learning and designing through connections with others, with other disciplines, and with the local area.
The declaration proposes the creation of an international network of Design Experiences that connects institutions, professionals, researchers, and communities around applied systemic design and new forms of collaboration. As the document states, the aim is to build a network that allows for “sharing methodologies, results, challenges, and perspectives” and to advance toward a new international geography of design applied to transformations.
The signing of the Buenos Aires Charter marks the starting point for expanding international ties and projecting them toward future experiences in other countries. For the Bachelor's Degree in Design at the Faculty of Communication, this meeting represents a milestone in consolidating a perspective on systemic and strategic design.
