Strategic communication, the driving force behind organizational transformation.
When personal calling aligns with the organization's purpose, the culture is strengthened. And strategic communication is key to achieving this.
If you are interested in discussing internal communication, employer branding, talent management and organizational culture, the Faculty of Communication invites you to the FC Graduate Meeting (undergraduate and postgraduate) on cultural leadership for change management.
It will be hosted by Professor Dolores Pereira Vázquez , and will feature a panel composed of:
- Soledad Veiga, Senior Manager of Corporate Communications at Arcos Dorados.
- Roberto Dabusti, Social Responsibility Manager at Axion Energy – PAE.
- Federico Böttcher, Director of Sustainability for South America at Boehringer Ingelheim.
A space to pause and discuss with colleagues the role of communication as a strategic pillar to motivate, integrate and project the future of organizations.
REGISTER HERE.