The challenge for bio-inputs is no longer just about technological innovation, but about achieving their real-world adoption in the production system. In a rapidly evolving market, companies and professionals in the sector need to develop new business strategies, understand the barriers to adoption, and translate the technical value of biological solutions into concrete proposals for agricultural producers.
The Focused Program on the Adoption of Agricultural Bio-inputs was designed to address precisely that challenge: how to develop markets, build channels, communicate value and support processes of incorporation of biologicals in real production contexts.
A proposal that integrates strategic vision, applied knowledge and deep understanding of the “last mile”.
A training program designed for those seeking to transform biological innovation into adoption and sustainable commercial development.
The development of biological solutions for agriculture has grown steadily in recent years. However, the technical validation of a product does not guarantee its actual incorporation into production systems. The adoption of bio-inputs presents specific challenges related to producer perception, building trust, communicating results, and developing commercial strategies adapted to the particularities of this market.
In this context, marketing bio-inputs requires much more than technical knowledge. It requires understanding how to translate agronomic benefits into perceived value, how to support change processes in decision-making, and how to structure commercial proposals, channels, and market development models aligned with the real dynamics of the agricultural sector.
From this perspective, we developed the Focused Program on the Adoption of Agricultural Bio-inputs as a proposal aimed at integrating strategic vision, commercial tools and applied understanding of the "last mile" problem, providing concrete criteria to promote adoption processes and sustainable growth in the biologicals industry.
Agricultural Engineer, specializing in biotechnology applied to agriculture. President and Director of Innovation and Development at Agro Advance Technology, promoting technological solutions for the transformation of the agro-industrial sector.
PhD in Agricultural Economics and Researcher at the Center for Agribusiness and Food, specializing in value chains, bioeconomy, and innovation for the sustainable transformation of the agri-food system. Professor, researcher, and consultant with international experience in technology adoption, quantitative analysis, and strategic management in public-private projects.
Director of Regional Development and Ag Alumni of the Agribusiness and Food Center of the Universidad AustralWith experience in executive training and community development within the agricultural ecosystem, he specializes in institutional partnerships and agribusiness training, fostering networking opportunities, professional development, and collaboration among professionals, companies, and industry leaders.
A Doctor of Biological Sciences and a leading expert in microbiology applied to agriculture and the development of science-based bio-inputs. Vice President and Scientific Director of Protergium, he leads research, development, and industrial scaling projects for bioproducts in collaboration with national and international companies such as Corteva, Syngenta, Helm, and Rizobacter, driving innovative biotechnological solutions for agriculture.
PhD in Entomology (University of Nebraska-Lincoln), specializing in biotechnology applied to agriculture. Former Co-founder & CSO of Elytron Biotech and leader of R&D projects at companies such as Monsanto and AgIdea. Focused on the development of bio-inputs and strategic decision-making in science and technology startups.
Agricultural Engineer, Master's and PhD in Soil Science, specialist in fertility, plant nutrition, and bio-inputs. Coordinator of the Biological Nutrition Network of Aapresid and consultant with over 25 years of experience in applied research and advising the sector. Postgraduate professor and international expert in soil management and fertilization.
An agronomist and expert in crop nutrition and bio-inputs, with over 25 years of experience in technical consulting, trials, and nutritional management. Owner of agroEstrategias Consultores and member of the Aapresid Expert Panel in the Bio-inputs Network, he works on agronomic evaluation and adoption strategies for biological technologies applied to agriculture.
Lawyer and university professor, specializing in communication, leadership, and negotiation. Trainer in public speaking and conflict resolution, with experience in media and training professionals and work teams.
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