A recent report published by the Colsecor Foundation indicates that environmental awareness not only exists in Argentina, but is likely to grow. “Based on the data we've been analyzing, there is environmental awareness, but what's even more interesting is that we imagine this will probably grow because, in a potential, not necessarily actual, state, there are claims with a very high level of support,” says Mario Riorda, political scientist and Director of the Master's Program in Political Communication at the Universidad AustralMario is one of those responsible for the design and methodology of the study.