Jessica holds a degree in Advertising and specializes in branding with a focus on sustainability and impact. For over a decade, she has developed a career that integrates strategic marketing thinking with a deep social commitment. She is the founder of Marcas que Marcan (Brands that Make a Difference), a branding agency through which she advises individuals, social enterprises, and organizations. Her work has been commissioned by institutions such as UN Women, UNHCR, UNICEF, the World Fair Trade Organization, and organizations within the Impact Ecosystem in Latin America and the United Kingdom.

She complements her education with studies in Social Enterprises and Inclusive Businesses at HEC Paris, and field experiences in India, Nepal, and Bangladesh, where she researched fair trade models and socially conscious marketing. She is also the founder of EHKOS, an organization that promotes impact ecosystems at the local and international levels, supports social enterprises and cooperatives in obtaining People and Planet First certification, and develops impact immersion programs in India and Argentina.

She is a university professor, speaker, and facilitator of spaces that inspire doing business from a purpose-driven and collaborative perspective.