Former Global Category Marketing Director at The Clorox Company. Currently a real estate and tourism developer, business consultant, and lecturer.

Experienced Consumer Marketing professional with proven strategic and management skills, also based on significant experience in Administration and Finance.

A graduate in Public Accounting and Business Administration from the Catholic University of Argentina, he is an enthusiastic, entrepreneurial, thought leader, and team builder. He began his professional career at Coopers & Lybrand – now PriceWaterhouseCoopers –, one of the major international consulting firms. He then moved to the petrochemical industry, working at Carboclor IQSAIC – then part of the Astra CAPSA oil group, later Repsol – before joining Clorox Argentina.

In his early years at Clorox, he held various positions in Administration and Finance before moving to Marketing, where he developed a successful career. After successfully leading several of the company's brands, he assumed responsibility for the Poett brand following its acquisition by The Clorox Company in Argentina. From then on, he was instrumental in the brand's success, holding various positions until becoming Global Marketing Director for the Fragrance Category. He was primarily responsible for Poett's spectacular growth, its expansion into different product categories, and its international reach.