A fundamental part of the EPC is its outreach to media outlets, businesses, public agencies, and civil society organizations, facilitating the transfer of expert communication knowledge. Through this area, we develop customized programs and in-company training, conduct applied research, and manage projects to help all types of organizations solve management problems with high-quality communication. This work with organizations is a key differentiator of the EPC, enhancing the effectiveness of our courses by bringing successful case studies and tools developed in the field into the classroom.