Center for Studies in Applied Communication

We provide the perspective of the communication research y public discourse to the social problems and debates that are on the agenda. 

El CECAP It is a center of research of the Graduate School in Communication of the Universidad Austral. 

We generate theoretical and empirical knowledge about the democratic dialogue, social issues, sensitive agendas, cultural trends y public discourse management. Lo we share in our educational experiences and in our participation in public conversation. 

Work axes

Social Impact

We generate research that moves the media agenda and social dialogue.

Education

We share our knowledge in classes and conferences.

International networks

Collaborative linkage with institutions and case studies.

Team

Director

Associate or visiting researchers:

  • Juan Pablo Renzi.
  • Arturo Fitz Herbert.
  • Dolores Arrieta.
  • Federico Gottfried.
  • Josefina Madariaga.
  • Queen Máximo.
  • Augusto Reina.

Research

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01.03.2024

Far from stereotypes: some give...
This report, prepared by the Center for Studies in...
FC CECAP environment

01.11.2021

Report | The atmosphere on stage...
For more than 10 years, Arturo Fitz Herbert has been investigating...
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Outreach

17.11.2020

CECAP Dissemination
Public disturbances
We transcribe Federico Pabon's interview with Juan Pablo Cannata, from episode 10 of the Fernet & Comunicación podcast. "If a scandal is a process that puts the accused's reputation at risk—because it's a highly publicized process..."

27.08.2018

CECAP Dissemination
The new political agendas for development
In the 60s, during a period of great prosperity in Europe and the United States, social movements emerged that raised new demands: equal rights for women, environmental protection, civil rights for homosexuals, etc. Many sociologists interpreted this as...

12.05.2018

CECAP Dissemination
"It's not so easy to give an opinion"
The professor of Sociology of Communication at the Universidad Austral Juan Pablo Cannata, from Buenos Aires and Media Relations at the School of Postgraduate Studies in Communication (EPC), has warned about the existence of "a new scale of values ​​in the debate" on social media in which people express their opinions...

27.12.2017

CECAP Dissemination
The Argentine businessman under scrutiny
Every era has its fashionable genre and its in-demand actors. Since the beginning of President Mauricio Macri's administration, public discourse has been filled with statements related to the possibilities for business growth, promoting entrepreneurs, foreign investment, and implementing a...

08.12.2017

CECAP Dissemination
According to a survey, most Argentinians prefer to work for the government.
They say it's a more relaxed environment than the private sector. 63% want a country with a larger public sector. Mauricio Macri's administration began with a public discourse focused on entrepreneurs, foreign investment, business growth, and reducing the size of the state. However...

21.10.2017

CECAP Dissemination
The divide in the age of networks
In polarized societies like Argentina, the United States, or now Spain, social and political differences accentuate the differentiation of content for or against a particular position. And that feeds back into the cycle of polarization. In the hypothetical 2015 of Back to the Future Part II, Marty Mc...

19.10.2017

CECAP Dissemination
"Communication begins with the recipient"
The teacher of the Universidad Austral Juan Pablo Cannata visited the University of Montevideo (UM). As coordinator of the Center for Studies in Applied Communication at the Argentine university, he focuses on the study of strategic communication in various fields. Broadly speaking, what is the...

11.11.2016

CECAP Dissemination
How did Trump survive his inflammatory statements?
Donald Trump as president. An explosion of analysis and reflections. Shouts and cries (Miley Cyrus's tears in a viral video pleading for him to treat people well were particularly memorable). Among the many questions that arise, I intend to address one: How did Trump manage to survive his incendiary statements...

20.10.2016

CECAP Dissemination
Scandals, public discourse, and emerging sensitive agendas
  We are transcribing an interview with Juan Pablo Cannata at the 5th International Congress on Political Communication and Campaign Strategies, organized by ALICE from July 28th to 30th, 2016. I was on the panel about public subjectivities...

26.03.2016

CECAP Dissemination
The media value of the victims
Why did the death of a Belgian or French citizen during World War II generate less outrage than the death of a victim of the recent terrorist attacks in those countries? Perhaps for the same reason that a Syrian civilian killed by a European missile doesn't immediately make the front page...

Contact

Academic inquiries:
cecap@austral.edu.ar