Some stories begin by chance but hold a strong symbolic meaning: in 2023, Vélez, with a betting company as its shirt sponsor, struggled throughout the season and only avoided relegation on the final matchday. In 2024, now with a company from a different sector on the blue V—Saphirus, an air freshener—it experienced one of its best seasons in recent memory.

Repercussions in other media: Clarín, radioacuariofm.com.ar