Last Monday, December 05th, we concluded the course of Sales Force Program in Agricultural Inputs, after 10 virtual meetings, in a face-to-face meeting that took place in the Cerrito Headquarters of the Universidad Austral in the Federal Capital. Throughout the event, the students were able to interact and strengthen their networking skills through a series of dynamic activities.

The program aims to enable students to develop useful tools for:

• Understanding sales methodologies applied to agricultural inputs, geared towards
  plant and animal production.
• Improve the effectiveness of customer interaction at different stages of the sales process.
• Establish methodologies to initiate, maintain and achieve the closing of sales of different agricultural inputs (machinery, seeds, veterinary products, balanced feeds, insecticides, fertilizers, etc.).
• Understanding the behavior of producers in response to different commercial and product alternatives, allowing for the establishment of differentiated strategies.
• To establish the foundations of agricultural marketing applied to the commercialization of agricultural inputs.

We are very happy to be able to conclude another edition of the program, and we congratulate those who join the challenge of continuing their training and choose us to do so.